NEW YORK, NY

NEW YORK, NY

I'm Sam Kasarala - designer, mentor, cyclist & tinkerer.

I'm Sam Kasarala - designer, mentor, cyclist & tinkerer.

I'm Sam Kasarala - designer, mentor, cyclist & tinkerer.

I'm Sam Kasarala - designer, mentor, cyclist & tinkerer.

SELECTED WORKS 2019-CURRENT

Hello, 👋

I'm Sam. I'm interested in designing experiences that are informed by and inform the ways in which people interact with each other & technology. Right now, I'm a product designer at Gusto where I work on advancing the payroll tax experience for our 400k+ customers. Previously, I was a product designer at Northstar where I'm working on new tools & experiences for financial wellness. Before that, I was working at Reonomy where I created products to visualize and segment 23+ million commercial properties in the US. I spend my time taking photos, drawing, exploring new places, climbing fake rocks at Brooklyn Boulders or bike packing through the Northeast.
Lets chat, —
email me @ srkasarala@gmail.com
or connect with me on Linkedin.

Baton

Baton is a client that I've worked closely with over the last year. Their product is essentially a catch-all database of medical practitioner licensure information. Users can verify any practitioner and all their licenses in one place. Effectively creating a Universal Primary Source.

I've helped them create their 0-1 MVP product during my time working with the team.
I slotted in as a lead designer by developing their design system, critical flows, user permissions & helping them prepare for future scaling of the application.


Baton is currently live and available for use.

To view this project please contact me at srkasarala@gmail.com

GUsto

My current full time role where I am a senior product designer and design lead on my squad. I work on designing the tax onboarding & management experience for the entire Gusto Payroll Platform. My work impacts all of Gusto's 400k+ customers & involves work that is coordinated with all state & local tax agencies.


This work is currently in development and protected by NDA. Please contact me for a private viewing.


To view this project please contact me at srkasarala@gmail.com

Northstar

I was a part of 4 person design team including a head of design & a brand designer. I've worked on a few highly prioritized projects like the total compensation menu & equity tool.


This work is currently in development and protected by NDA. Please contact me for a private viewing.


To view this project please contact me at srkasarala@gmail.com

Reonomy

A previous full-time role, where I was part of a 4 person design team that included a head of design and 3 product designers. My work at Reonomy was with the properties squad which handled the surfacing of more than 20 million properties & related data through our property page.

I led development of a new property page that aimed to make Reonomy's data more modular through new visualizations, components & data sets.


Reonomy was acquired in 2022 by Altus Group for $180m.

I

A previous full-time role, where I was part of a 4 person design team that included a head of design and 3 product designers. My work at Reonomy was with the properties squad which handled the surfacing of more than 20 million properties & related data through our property page.

I led development of a new property page that aimed to make Reonomy's data more modular through new visualizations, components & data sets.


Reonomy was acquired in 2022 by Altus Group for $180m.

I

A previous full-time role, where I was part of a 4 person design team that included a head of design and 3 product designers. My work at Reonomy was with the properties squad which handled the surfacing of more than 20 million properties & related data through our property page.

I led development of a new property page that aimed to make Reonomy's data more modular through new visualizations, components & data sets.


Reonomy was acquired in 2022 by Altus Group for $180m.

A previous full-time role, where I was part of a 4 person design team that included a head of design and 3 product designers. My work at Reonomy was with the properties squad which handled the surfacing of more than 20 million properties & related data through our property page.

I led development of a new property page that aimed to make Reonomy's data more modular through new visualizations, components & data sets.


Reonomy was acquired in 2022 by Altus Group for $180m.

I

FormAssembly

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.


I

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.

Scrips

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.


I

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.

A previous full time role where I was a part of a 2 person design team. FormAssembly is a form building & process automation tool that exists within the Salesforce ecosystem.


While at FA, I worked on 0 to 1 net new product called Workflows. Workflows represents a step forward from form strings to full process automation. My work focused on creating conditional logic, starting a workflow & pre-filling data from previous forms.


I researched, designed & helped manage execution of this project along with the other designer on the team.


FormAssembly saw a 15% increase in ARR with workflows.

© 2022 Samanvay Kasarala

© 2022 Samanvay Kasarala

© 2022 Samanvay Kasarala

© 2022 Samanvay Kasarala

© 2022 Samanvay Kasarala